Work
Selected case studies.
Five systems worth walking through in depth — architecture, decisions, and what shipped. Everything below is anonymized; no client or company names appear on this site.
Featured case studies
More Projects
Smaller builds, broader range.
Lighter in scope, or QA/consulting rather than a full build — expand each for details.
Led quality assurance and testing for a next-generation AI website editor that allows users to modify individual page sections using natural language. Designed comprehensive testing plans covering UI behavior, AI editing workflows, responsiveness, regression testing, and production readiness.
Impact — Improved confidence in product stability before release by systematically validating AI-assisted editing workflows across multiple scenarios.
Developed an AI-powered application that generates complete sales pages from simple prompts. The system creates marketing copy, page structures, and editable website content while supporting AI-assisted section editing and iterative refinements.
Impact — Gave users a way to go from a one-line idea to a complete, editable sales page without a designer or copywriter in the loop.
Created an AI assistant that recommends books based on user interests and reading preferences, using conversational AI to deliver personalized recommendations with natural explanations.
Impact — Delivered personalized book suggestions through natural conversation rather than static filters and star ratings.
Developed an AI-powered assistant that recommends fragrances based on scent preferences, occasions, and personal taste while providing detailed product information and personalized suggestions.
Impact — Replicated the guidance of an in-store fragrance consultant through a conversational interface.
Designed and implemented numerous business automation solutions connecting CRMs, marketing platforms, e-commerce systems, databases, and communication tools. Built AI-powered workflows to eliminate repetitive tasks, synchronize data, automate reporting, and improve operational efficiency.
Impact — Automated business processes that reduced manual work, improved data accuracy, and accelerated operational workflows across a range of clients and platforms.